Digital Marketing Specialist in Charlotte, North Carolina
Posted 06/17/21

COMPANY PROFILE:

  • Global manufacturer of specialty products used in electronics, automotive manufacturing, and building supply
  • Strong R&D initiative with 70 new patents yearly, 50% innovation rate, and 220 employees focused on R&D
  • Verticals include: automotive, appliances, print & web, electronics, industrial & building supply

WHAT THE COMPANY OFFERS YOU:

  • Excellent leadership committed to developing talent
  • Encourages cross-functional assignments and international exposure
  • Ability to wear multiple-hats
  • Financially stable with competitive benefits and salary

WHY THIS ROLE IS IMPORTANT:

  • Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, eBooks, reports, webinars, infographics, etc.)
  • Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content
  • Create, manage, and execute multi-channel marketing campaigns that leverage SEO, social media, inbound marketing, email campaigns, and events to grow customer acquisition
  • Analyze, optimize and report on key metrics

THE BACKGROUND THAT FITS:

  • Bachelor's degree in Marketing or related field
  • 5 years professional experience in marketing or marketing-adjacent position
  • English & Spanish preferred
  • Experience in digital marketing, product marketing, and/or other relevant position
  • Adobe Creative Suite, HTML/CSS preferred 
  • Employee Type: Direct Hire
  • Location: Charlotte, North Carolina
  • Category: Marketing
  • Date Posted: 06/17/21
Apply Today!
Apply Today!

Apply Today!

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