Digital Marketing Operations Manager (Salsify) in Winston-Salem, North Carolina
Posted 07/12/21

THE TEAM YOU WILL BE JOINING

  • An established, global consumer products organization at the top of their industry
  • Collaborative team with a shared “roll-up-your-sleeves” entrepreneurial spirit
  • Digital transformation and innovation mindsets will thrive

WHAT THEY OFFER YOU

  • Clear vision and proven support from the executive team
  • Ability to hit the ground running on fast-paced digital initiatives
  • Opportunity to drive DTC growth through increased consumer engagement and acquisition strategies
  • High-profile position with lots of visibility and the opportunity to make a big impact!

WHY THIS ROLE IS IMPORTANT

  • Oversee the product lifecycle journey, capturing customer, prospect, and market insights to inform messaging, product roadmap, and overall GTM strategy.
  • Ability to define and maintain the ongoing digital marketing/merchandising operational strategies, leveraging insights from analytical resources to optimize product presentation and user experience
  • Serve as the SME for Salsify, collaborating cross-functionally on new and existing projects to improve quality and identify technology gaps
  • Utilize data and insights to make informed recommendations on product data needs, monitoring dashboard reporting to create presentations and gain stakeholder support.   

THE BACKGROUND THAT FITS

  • Bachelor’s degree in Business Management, eCommerce, Marketing, etc. and/or combination of education and experience
  • Minimum of 4+ years of eCommerce experience
  • Minimum of 2+ years of supervisory experience
  • Previous use of Salsify as a Power User required
  • Certified Agile Project Management
  • Advanced MS Office, Excel and data analysis skills

 

 

#LI-CP1

  • Employee Type: Direct Hire
  • Location: Winston-Salem, North Carolina
  • Category: Marketing
  • Date Posted: 07/12/21
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