Fortune 500 media and network communications company
Dedication to providing quality service and value by exceeding customer expectations
Expanding national footprint in 41 states
Rich history of growth and diversification
WHAT THEY OFFER YOU:
Culture: Environment of flexibility, success and accountability
Growth: Exceptional personal and professional growth potential
Opportunity: High visibility to senior leadership
Stability: Emphasis on developing and retaining top talent
WHERE THIS POSITION IS LOCATED:
Syracuse NY - Hybrid
MAJOR DUTIES AND RESPONSIBILITIES
Assist News Sales with reports as required. This includes pulling data out of our traffic and billing systems and creation and manipulation of pivot table reports and charts.
Assist News Sales Manager in the preparation of all materials for news and digital properties as it relates to sales presentations, newsletters packaging and promotional material.
Monitor orders and alert Supervisor of any rate and/or inventory discrepancies as needed.
Daily tracking and update of avails of news sponsorships.
Work with Field Marketing to update sales collateral materials as needed, to create a polished, sophisticated brand look and feel.
Review news orders as necessary.
Managing news revisions for appropriate packaging and maintaining the integrity of the transaction.
Be part of a high performance culture working towards shared business objectives.
Participate in weekly, enterprise-wide news calls by contributing best practices and/or topics for discussion when you see an opportunity for improvement.
Knowledge of cable television, digital products, and advanced advertising products is a plus.
Previous experience supporting a team of Sales, advertising, or marketing professionals is helpful but not required. Previous experience in an Ad Agency, Media, and/or Ad Sales team is highly preferred.
Experience and strong knowledge of research databases, tools and applications, including (but not limited to) Nielsen, Scarborough, MRI, Kantar, BIA/Kelsey, eMarketer, and comScore are helpful.
Familiarity with and experience in digital marketing; understanding of online campaign development, metrics, and optimization strategies.
Needs to have the ability to decipher between client needs, for example, ‘branding’ campaigns VS ‘call to action’ and the difference between those schedules
Ability to back-up work and have good logic to creating schedules
Bachelor’s degree in Marketing, Business or a related field is preferred.